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Beer in Russia

Beer in Russia

Beer in Russia market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts illustrate how the market is set to change.
Why buy this report

* Get insight into trends in market performance
* Pinpoint growth sectors and identify factors driving change
* Identify market and brand leaders and understand the competitive environment

Product coverage

Dark beer; Lager by origin; Lager by price platform; Low/non- alcohol beer; Stout

Key Chapters :

ALCOHOLIC DRINKS IN RUSSIA : MARKET INSIGHT

EXECUTIVE SUMMARY

Strong growth linked to growing economy

Premiumisation continues in 2008

Leaders focus on expansion through acquisition

Chained grocery retailers gain share

Growth to be driven by quality brands and lighter alcoholic drinks

KEY TRENDS AND DEVELOPMENTS

Government continues reforms of alcoholic drinks legislation

Economic growth boosts interest in premium products

Growing interest in health and wellness impacts alcoholic drinks

Specialist retailers rapidly increase in number

Summary 1 Leading Specialist Retailers 2007

Market merger and acquisition activity

Summary 2 Speculated Merger and Acquisition Activity 2007-2008

CITY KEY TRENDS AND DEVELOPMENTS

Moscow

St Petersburg

LEGISLATION

TAXATION AND DUTY LEVIES

Summary 3 Taxation and Duty Levies on Alcoholic Drinks 2008

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